Creative Digital Marketing Lead 

(Full or part time)

 
 

BFB Labs provides digital therapeutics for better youth mental health and is revolutionising the way children access and engage with therapeutic support. Our products fuse evidence-based therapeutic approaches with immersive and responsible gaming making them highly engaging, scientifically robust and cost-effective.

Role Summary 

We are seeking a Creative Digital Marketing Lead to join our team. This role is responsible for developing, executing, and managing digital marketing activities that drive engagement, and conversions. The ideal candidate will have a strong creative background, a deep understanding of digital marketing trends, and the ability to create and execute campaigns efficiently.

Responsibilities

  1. Content Creation:

    • Create compelling content and marketing assets, including design, copy and graphics that resonate with our target audience.

  2. Social Media Management:

    • Develop and implement social media strategies that increase engagement and grow our online community.

    • Monitor and manage social media channels, responding to comments and messages in a timely and professional manner.

  3. Analytics and Reporting:

    • Use analytics tools (e.g., Google Analytics, social media insights) to track performance and make data-driven optimisations.

  4. Stay Updated with Industry Trends:

    • Keep up-to-date with the latest digital marketing trends, tools, and best practices.

    • Continuously innovate and propose new ideas to improve our digital marketing efforts.

Qualifications:

  1. Education and Experience:

    • Bachelor's degree in Marketing, Design, Communications, or a related field.

    • Proven experience (2+ years) in digital marketing, with a strong portfolio of creative assets.

  2. Technical Skills:

    • Proficient in digital marketing tools and platforms (e.g., Mailchimp, running ads on social channels, SEO).

    • Strong content creation skills, including graphic design.

    • Experience with analytics tools and reporting.

  3. Soft Skills:

    • Creative thinker with a passion for innovation.

    • Excellent written and verbal communication skills.

    • Strong project management and organisational skills.

    • Ability to work independently and in a team environment.


Diversity
As a diverse team we are keen to receive applications from people of all backgrounds, ages, and types of formal or informal education. All applicants must have the right to work in the UK. 


Working pattern
We work out of a lovely coworking space in Farringdon (London) so ideally you will be able to work out of here with the option to work from home sometimes.


Great things about working here

  • Female led and diverse company

  • Driven, go-getting culture

  • NICE recommended products

  • Multi-award winning company

  • Company previously backed by the NHS, Innovate UK and partnerships with NIHR funded medtech cooperative, and numerous academic institutions.


Salary and benefits

  • Hours: Full or part time

  • Salary: £26,000 - £32,000 gross salary per annum (prorated for part time hours)

  • Holidays: 28 days annual leave  (prorated for part time hours)

  • Contract: Full or part time, permanent

How to apply
To apply please send your CV with a note to nabeena@bfb-labs.com explaining why you think you are suited to this role. 

Applications will be reviewed as they are received. The application deadline is 15th December 2024.

If your application fits with the requirements of this role then we will organise an initial virtual interview. Further interviews may involve in person meetings. We will maintain a high level of confidentiality for all applicants.

Timings

We are looking for the right person to be able to start at a.s.a.p and will assess applications as they come in.